Hulu

Last month, Hulu began talking about a new form of advertising it had in the works that it called "pause ads." At the time, the company said it tested numerous versions of the format, but they all boiled down to showing subscribers some form of advertising every time they hit pause on a video in Hulu. The final version of pause ads has now been decided, and they'll begin rolling out in the...

Hulu today announced a revised pricing structure, which will see it cutting the cost of its base streaming tier just days after Netflix announced a price hike. Hulu's base service, which offers access to more than 85,000 episodes of on-demand television and thousands of movies, is now priced at $5.99 per month, down from $7.99 per month. Hulu's base tier is ad supported, so subscribers do need ...

Hulu is about to update its streaming app to make it easier to navigate and discover new content, according to TechCrunch. The big change coming in the next few weeks will be to the Hulu Lineup screen that users see when the app is launched. Hulu wants to trial two different variations to see which one has the most engagement: a "Hulu Picks" collection that will be curated by staff, and ...

Streaming TV services offered by companies like Hulu and AT&T are testing the waters for a new type of advertising called "pause ads" (via Variety). The idea behind pause ads is that instead of facing forced commercial breaks at specified interludes, users would be more accepting of ads that play when they choose to pause a show for a bit while they do something else. Hulu says it plans to...

Starting today, when watching Hulu through the Hulu website, Hulu users will be able to use a new Night Mode feature that turns the interface a dark shade. Hulu's new Night Mode options come just ahead of Halloween and are ideal for the streaming service's Halloween-related content, and it's also a feature that matches well with the Dark Mode introduced in Apple's macOS Mojave update....

Hulu today is rolling out a new update for Hulu.com, bringing it in line with the design and user interface that users should be familiar with if they use Hulu on smartphones and TVs, like iOS and tvOS. The company is launching the new update to coincide with fall television premieres, which typically kick off around this time, in mid to late September. The company says that subscribers can...

Spotify and Hulu are further sweetening their student subscription offer by adding a monthly Showtime subscription into the mix, pricing everything at $0.99 for the first three months and $4.99 per month after (via The Verge). This means that eligible college students can get a Spotify Premium subscription ($9.99/month), Hulu With Limited Commercials subscription ($7.99/month), and a Showtime...

Apple is letting anyone in the United States with an iPhone, iPad, or Apple TV watch the pilot episode of Hulu's new series Castle Rock for free through its TV app. The episode is available now for users in the U.S., and it will live in Apple's TV app for two weeks (via Engadget). This coincides with Castle Rock's premiere on Hulu today, beginning with the first three episodes available for...

Hulu today announced several features that are coming to the web and its mobile apps for iOS and Android to optimize the mobile viewing experience. Hulu's Live TV guide, which debuted last week on the Apple TV, Xbox One, Amazon Fire TV, and Nintendo Switch, will be added to mobile devices, allowing users to get to live TV with fewer clicks, see what's on, and see what's coming up. On iOS...

Hulu today announced the launch of a Live TV Guide that's designed to allow subscribers to its live television service to access a dynamic list of the television programs that are currently available to watch. Hulu first introduced a Live TV guide option on the web as a test project last fall, and promised an interface redesign with the Live TV guide back at CES in January. As of this morning, ...

During its Upfronts presentation in New York City today Hulu confirmed that users will be able to download content from the streaming service and onto their mobile devices. This will let subscribers watch shows and films when not near Wi-Fi or a reliable mobile data connection. The streaming company also confirmed that its offline download solution will be an "ad-supported downloadable...

Spotify and Hulu today announced an expansion of their previous students-only initiative that bundled both services together for the low monthly cost of $4.99. Now all Spotify and Hulu subscribers in the United States will get a chance to lock into the same bundle through a single $12.99/month subscription price. This bundle includes the ad-free Spotify Premium tier of the music streaming...

Hulu on Reddit this week announced that it will begin rolling out support for 60 frames per second live streams on its "Hulu With Live TV" cord-cutting service, launching in time for viewers to stream the Olympics and March Madness. Hulu said it was aware that 60fps streaming was "one of the most-requested features" by its viewers, leading to this week's announcement (via Cord Cutters News). ...

Hulu with Live TV and YouTube TV both launched in the spring of 2017, offering customers over-the-top live television streaming options in line with established services like Sling TV and DirecTV Now. Today, sources revealed to CNBC that Hulu with Live TV now has 450,000 paid subscribers -- "not including recent promotional customers" -- while YouTube TV has just over 300,000 as of the...

At the Consumer Electronics Show in Las Vegas this week, Hulu is showing off a redesigned user interface that will be coming to the streaming service in the near future, reports TechCrunch. A main feature in the revamped interface will include a new Live TV guide designed for subscribers of Hulu's live TV service. The Live TV guide is meant to help Hulu subscribers find something to watch when ...

Customers who signed up for a "No Commercials" Hulu streaming plan via an iOS device or Apple TV have been paying $13.99, a $2 premium over the cost of the subscription plan if purchased via the web. Starting this week, Hulu has dropped the $13.99 subscription price to $11.99, so customers who subscribe via an Apple device using iTunes billing will now pay the same price as other Hulu...

Sprint and Hulu today announced a partnership that will bundle the Limited Commercials tier of the streaming TV service into Sprint's Unlimited Freedom cellular plan. This means that new and existing Sprint customers who sign up for Unlimited Freedom beginning Friday, November 17 will be able to watch Hulu with Limited Commercials at no extra cost. In addition, the companies said that sometime ...

Streaming companies Spotify and Hulu today announced a new partnership that will allow eligible students to sign up for Spotify Premium for Students at its normal $4.99/month price tag, and gain access to Hulu's Limited Commercials plan at no extra charge. In Hulu's press release, the company said that the offer streamlines two popular services commonly used by busy students into a single...

Hulu's Live TV service can now be streamed to a Mac or PC using Chrome, Safari, Firefox, and more, Hulu said in an announcement this morning. With browser support, Mac and PC users can now stream Hulu content directly to their computers in addition to set-top boxes and mobile devices. To date, we've offered Hulu with Live TV on multiple living room and mobile devices, but we know many of...

Hulu is set to phase out the Live TV app it introduced earlier this year as it condenses its functions into the subscription service's main iOS app, which has received a new lick of paint in the process (via The Verge). "Heads up! We are saying goodbye to our Hulu with Live TV app so you can have all your TV in one place. We will soon unify the two Hulu apps currently available in the Apple...